Speaking

Speaking

Christine is a passionate speaker, panelist and moderator who appears before business, nonprofit and academic audiences. She speaks about corporate responsibility, sustainability, reputation and trust-related issues.

Christine delivers insights into many of the High-Purpose Companies that she covers, discussing how these companies are meeting rising stakeholder expectations, investing in solutions to unmet needs and problems, and also driving industry change. She explains how the current economic meltdown, trust deficit and environmental crisis demand radically new stakeholder engagement approaches, and highlights the difference between winning and losing strategies. She also discusses the recent surge of industry greenwash and the rise of social media, indicating how these trends are shaping the future of business and consumer behavior. Christine leaves employees, shareholders, investors and consumers with sensible strategies for taking positive action.

Speaking topics:

‣ Effective Engagement
– What every company needs to know about establishing trust,
– credibility and meaningful stakeholder relationships

‣ Greenwashing 2.0
– Greenwashing has grown worse, not better, with the bad economy.
– Here’s how, and what to do about it

‣ Where’s the Love?

– Five years of qualitative and quantitative research points to why some
– companies win public trust and others lose it

‣ The High-Purpose Company
– The truly responsible (and highly profitable) firms that are changing business now

‣ Why Corporate “Goodness” Isn’t Good Enough
– Rethinking the business case  for corporate responsibility

Praise:

“Christine dares to challenge sound-bite thinking. She asks important questions and requires people to take a fresh look at what it means to be responsible.”

– Sue Mecklenburg, vice president of sustainability, Starbucks Corporation

“Christine cuts through the hype and demystifies a very complex field. She brings an encyclopedic understanding of her area, combined with world-class presentation and facilitation skills.”

– Linda Dunkel, CEO, Interaction Associates

“Christine strikes a healthy balance by looking at what’s right and wrong with the corporate responsibility movement. She manages to inspire without ignoring the challenges ahead.”

– Mats Lederhausen, former managing director, McDonald’s Ventures

Interested in booking Christine? Click here